THE ROACH HOME IMPROVEMENT STORY

HOW IT ALL BEGAN
Shaun Roach started Roach Home Improvement 16 years ago as a subcontractor working out of his home office and garage. During that time working for general contractors, there were some instances where materials were not right for the job or they didn’t show up on time. The tipping point was when being asked to cut corners to speed things up to get to another job that the general contractor was behind on. That is when Shaun kicked off a small advertising campaign to start working with homeowners directly to ensure they got the right materials and a quality roofing job done right with the service they paid for. The business took off and some additional help was needed made the call to his uncle and Terry Roach entered the picture first in 2011 as a consulting partner then full time in the summer of 2012. With quality workmanship and service Roach Home Improvement was outgrowing home offices, so bought and converted the building at 901 Capital Avenue on January 20, 2014 into the present office. With customer satisfaction Roach Home Improvement was still growing, bought an adjacent property and built a warehouse for more material and tools storage so the crews could be better prepared to stay on schedule.

ROACH HOME IMPROVEMENT IS CONSTANTLY EVOLVING TO MAKE SURE

CUSTOMER SATISFACTION REMAINS #1

Roach Home Improvement Put a roof on my house they started April 8 and the job was complete April 11th , I have a big house at least 2800 square feet they...
Rita H.
Rita H.
12:36 23 Apr 19
They recently redid my bathroom. They tore out the old floor / subfloor and put a new floor in for me. They also put in a new walkin shower for me. They...
Debra B.
Debra B.
10:45 28 Nov 17
After the recent wind storm that went through Battle Creek my roof was damaged and RHI was my first choice for the job. We asked for recommendations from...
Christopher S.
Christopher S.
14:24 11 Apr 17

MEET ROACH HOME IMPROVEMENT’S DEDICATED AND KNOWLEDGEABLE EMPLOYEES

THEY WILL MAKE YOUR HOME’S UPGRADE A SMOOTH PROCESS FROM START TO FINISH
SHAUN ROACH

SHAUN ROACH

CO-OWNER

ROCHELLE ROACH

ROCHELLE ROACH

BOOK KEEPING

KELSEY COHOON

KELSEY COHOON

OFFICE MANAGER

ERIC DOLLOWAY

ERIC DOLLOWAY

PRODUCTION MANAGER

KENNY PRICE

KENNY PRICE

SALES

CHRIS SMITH

CHRIS SMITH

SALES MANAGER

SANDY CARTER

SANDY CARTER

RECEPTIONIST

REFRUGIO GONZALES

REFRUGIO GONZALES

MATERIAL HANDLER

AJ BROWN

AJ BROWN

INSTALL TECH

DILLION IRISH

DILLION IRISH

INSTALL TECH

JOHN NEAL

JOHN NEAL

INSTALL TECH

ROBERT DAVIS

ROBERT DAVIS

INSTALL TECH

MARC STOETZEL

MARC STOETZEL

INSTALL TECH

BEN THOMPSON

BEN THOMPSON

SALES

TERRY ROACH

TERRY ROACH

CO-OWNER

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